Pedometers in hand, the team at Reynaers Aluminium UK have raised over £3000 for Birmingham Mind charity after clocking up more than 2000km in a collective step challenge.
In line with the Reynaers Group strategy to support employee wellbeing, the Reynaers UK team set themselves a challenge to walk the equivalent distance from Lands Ends to John o’ Groats.
Members of the team headed out on organised walks, submitted their weekly step counts, and shared photos of themselves completing the challenge.
Far surpassing the collective goal of 970km, the team achieved 2,003km – the equivalent of walking from Lands’ End to John o’ Groats, then from Reynaers’ Birmingham headquarters to its global head office in Duffel, Belgium, and halfway back too.
In doing so, the team not only doubled the target step count, but demonstrated Reynaers’ core values: #Daring, #Caring, #Passionate and #United, with some members being awarded a sustainable medal for their contributions to the campaign.
Senior Marketing Executive at Reynaers Aluminium, Jessica Thompson, who organised the month-long event, said: “We opened the challenge to the entire team and were thrilled to see everyone get involved.
“Not only did we raise money for an excellent cause, but we were able to encourage small changes in the daily routine of individuals that could benefit their physical health and work-life balance.
“In line with Reynaers dedication to ‘Our People’ and supporting mental health and wellbeing, Reynaers UK also provides employee access to telephone counselling services, as well as to the support of our in-house Mental Health First Aider Pam Herbert.
“Reynaers is committed to creating a positive work environment where employees feel they are part of a team and supported. The way the team went above and beyond in achieving and surpassing the targets highlights our true sense of #Togetherforbetter, and we are proud to be able to give back to the charity.”
As a result of the step challenge and subsequent donations Reynaers has now donated £3050 to Birmingham Mind, which provides advice, information and support for people affected by mental health issues. Birmingham Mind also supported Pam Herbert in qualifying as the first Mental Health First Aider at Reynaers Aluminium UK.