Leads 2 Trade, the UK’s leading provider of double qualified sales leads for home improvement installers, has announced a successful six-year partnership with Lancashire Glass and Glazing.
The long-term partnership highlights the effectiveness of its double qualified lead generation service.
Lancashire Glass and Glazing, a manufacturer of windows and doors established eight years ago, has been utilising Leads 2 Trade’s services to expand their customer base across the North West, from the Lake District to Buxton, Derbyshire.
Peter Birdall, MD of Lancashire Glass and Glazing said: “The nature of leads is they are either good or bad, and using Leads 2 Trade increases the percentage that the lead will turn into business. They are a vital accompaniment to our own website leads and referrals from existing customers, ensuring we cover all bases.”
Peter, who has over 30 years of industry experience, added, “I’ve worked with Leads 2 Trade in previous roles, which is why I wanted to partner with them again. Their leads have consistently proven beneficial to our business growth.”
The double qualified leads provided by Leads 2 Trade undergo rigorous qualification before being sent to the installer so that they can arrange a convenient time to visit the property and carry out a survey / quotation. Although over 80% of the leads are supplied with a fixed and firm appointment, some companies, such as Lancashire Glass and Glazing, prefer to book their own using their own booking teams’ resource.
Andy Royle, co-founder and Managing Director of Leads 2 Trade, commented on the long-standing relationship: “We’re thrilled to have Lancashire Glass and Glazing as a long-term customer and their continued trust in our services demonstrates the value we bring to our installer members.
“Our focus on customer retention and providing high-quality leads has been key to maintaining partnerships like this one and Lancashire Glass and Glazing’s success showcases how our double qualified leads can significantly impact a company’s efficiency.
“It also demonstrates the different options and types of flexible accounts installers have when using Leads 2 Trade, from fixed appointments to booking direct with the consumer, so they can get the leads that are right for them.”
For more information on joining Leads 2 Trade’s membership network of installers telephone 0800 124 4308 or visit https://leads2trade.co.uk/about/membership-options/
